Amazing Headlines in 10 Seconds!
May 10, 2008 · Print This Article
It takes years to be an expert copywriter. To write headlines that draw the attention of the prospect to entice them to visit your site or buy your product. Good copywriters get paid a lot of money to understand your target market and write headlines that work.
But did you know that you don’t have to be an expert copywriter to write amazing headlines?
You can write headlines that your target market have already told you that they like. Headlines that are so good that your market felt compelled to tell everyone about.
Would you like to know where to find headlines that are pure gold and targeted specially for your audience and completely FREE and available to everyone?
No, I’m not talking about the common headlines like “They used to laugh when I … until they …” in which you modify to your market.
I’m talking about actual real life headlines that that got the attention of your target market and they felt the need to let you know about it.
Would that be something you’d be interested in learning about?
I thought so…
Well, you’d be surprised where you find this information easily and free.
The source of this information is Digg. Yup, that’s right it’s Digg!
Just think about it…. Digg is a site where people who were enticed by an headline, clicked on it, and read the article. Believe me, if the headline, the title of the story, was not interesting it would not have been clicked on and never would have been read.
So Digg is basically a collection of amazing headlines.
But… there’s a simple technique that will let you find the best headlines for your market and that’s what I’m going to show you.
1. First thing you need to do is head over to Digg.
2. Once there search for something related to your market. For this example I’m going to search for wedding.
Note: By default Digg will search both titles and descriptions and order by best match. This is not what we want. We want to search the titles only as the titles (headlines) are the most important part of any story. We also want to order it by most Diggs. Let face it. We want to know the best headlines that includes our keyword and are dugg by the most people.
3. Now we want to filter the results by title only and ordered by most diggs.
4. Now take a look at the top dugg articles that include your keyword.
Study those headlines because they are the headlines that your target market has told you are the type of headlines they find interesting and clicked on.
Amazingly Powerful, Amazingly Simple.
~Shannon
Shannon…nice technique! Simple and creative.
I’m off to plug my niche keywords into Digg!
Barb
[...] How to Use DIGG to mine for Headlines - in just 10 seconds! [...]
Thanks for sharing this Shannon!
Very cool insight, which makes a lot of sense.
Thanks for being such a team player.
Appreciated,
Ed
the brilliance lies in the simplicity!
Hey Shannon, great post. I can say that I am pretty far from being a copywriter and do struggle with headlines but this technique will help my cover letter business a great deal. It is so quick and simple…Thanks!
Jimmy.
As Ed would say — brilliant!!
I just read your About page — here’s to your online success! We certainly are lucky to have such great mentors, aren’t we!!
Cheers,
Linda
Thanks shannon. This post teaches me about Digg and good headlines and I need to know more about both !
Using Digg as a swipe file - ingenious.
Alex
Cool idea and cool technique!
This is going to save lots of hours of testing and tweaking. Thanks for sharing this gem. 
Shannon
A beautiful idea is often a simple one. thanks.
Kerry Atma
Great technique, Shannon, and so simple.
Thanks for sharing,
Lisa
@Barb - Thanks!
@NextInstinct - Always here to help!
@Donal - It’s the simple things that make the difference.
@Jimmy Cregline - Best of success to your site. I know writing headlines is very difficult. Even if the headlines itself are not the greatest, it does give you a great idea on what people gets your market interested.
@Linda Abbit - Thanks! After many years of doing things COMPLETELY WRONG, I’m glad I found the Thirty Day Challenge crew. I’m now finally on the right track.
@Alex Newell - Digg is a dynamic swipe file! love it! lol
@Ollie_R - You’re welcome!
@Kerry Atma - Yeah, there’s power in simplicity! I truly believe that’s what made Facebook the site it is today. Now I only wish they get rid of the apps (too cluttered now).
Why doesn’t entering your email address allow you to subscribe?
@Lisa - Thanks!
@Robert… I just tested it and the subscription seems to be working fine.
Probably a Linux thing, haven’t tried it in Windows but it doesn’t work in Ubuntu8.04.
The email address you have entered appears to be invalid. Please enter a working email address. We won’t spam you. Honest!
Just tried again, see above result
Thanks for the great tip on finding the right headline for my articles.
We should also thank Lisa Reynoso, my team leader on EdDale’s 30 Day Challenge, for putting your article on her blog:
http://internetmarketingtips08.blogspot.com/
My thanks to both of you!
[...] From Shannon Cole of I Will Succeed, Amazing Headlines in 10 Seconds! [...]